.2Performant, a Romanian technology as well as affiliate marketing services provider, introduced on Monday, September 9, at the Bucharest Stock Exchange, that it plans to obtain the Profitshare partner networks in Romania and Bulgaria from Sale Advertising And Marketing. Together, Dante International, the proprietor of eMAG, will become an investor in 2Performant.On September 6, 2Performant’s Board of Supervisors concluded a preparatory agreement to acquire the Profitshare.ro as well as Profitshare.bg partner networks had through Transformation Marketing S.R.L. and Transformation Marketing EOOD.
The agreement describes the concepts of the transaction as well as is actually certainly not legally binding, conforming to the business push presented by Economedia.The procedure includes the move of the Profitshare service lines coming from Transformation Marketing S.R.L. and also Conversion Advertising And Marketing EOOD (as vendors) to 2Performant (as the shopper). Dante International S.A.
(majority investor of Sale Advertising S.R.L.) will certainly belong to business transmission agreement as a guarantor.” Once the Profitshare deal is actually accomplished, we will definitely grow our present capability as well as expand our customer profile in both Romania as well as Bulgaria. Our company still possess a handful of significant measures to complete, yet I am confident that the crews involved in the purchase on each sides will take care of to accomplish them effectively. We will certainly reveal our post-acquisition strategies after settling the investment according to the ultimate contract,” pointed out Dorin Boerescu, Chief Executive Officer and Co-Founder of 2Performant System.The transaction cost is actually RON 4.3 million, as well as will certainly be spent 55% in money and forty five% in 2Performant reveals through a funds increase..” 2Performant is a younger and compelling provider with market values that resonate along with our company.
Our experts expect that, after the purchase is wrapped up, the Profitshare business integrated along with 2Performant is going to deliver better value to its own clients,” claimed Tudor Manea, General Manager of Dante International SA.2Performant additionally keeps in mind that many steps continue to be to finish as well as settle the purchase, including the successful completion of the due diligence analysis through 2Performant.Profitshare was launched in 2012 as well as presently possesses a portfolio of 250 affiliate systems (including the eMAG team) in Romania and also Bulgaria.radu@romania-insider.com.( Photo source: the firm).